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Hobgoblin Beer Exhibition and Sampling Van Case Study relating to their 5 week tour of the UK using our Adaptive exhibition and sampling van

  • Roadshow Promotions
  • 14 Kings Walk
  • Thornton Cleveleys
  • FY5 1HZ
  • Phone: (01253) 923800

Free Beer from the Hobgoblin Sampling Van

The Brief

Approached by the agents of the Hobgoblin Beer manufacturer we were asked to provide a vehicle which would undertake 7 weekend events around the country exhibiting and providing samples of Hobgoblin Beer

The Response

After reviewing our fleet and what had happened with event vehicles and the industry prior we suggested using our smallest vehicle this being a hybrid digital advertising van as the exhibition bus of choice. After viewing the vehicle the client agreed and we began the task of preparing it for tour

The Result

A highly successful tour, with one of the main challenges being the complete branding of the interior of the van to resemble a forest with access to a cave. The vehicle attracted hundreds of visitors over its 14 operational dates, 

The Locations

During its 7 weekend tour of the UK the sampling van exhibited its wares at the following locations

  • Wolverhampton
  • Birmingham
  • Manchester
  • Leeds
  • Bristol
  • Nottingham
  • London

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