The University of Cumbria, which was formed in 2007 by the merger of St Martin’s College, Cumbria Institute of the Arts and University of Central Lancashire’s Cumbria sites. As a relatively new university, they needed a way to promote the University to prospective students, hence they approached us to do just that.
The University required a double decker bus to travel to their usual catchment areas promoting their wide range of academic courses.
The bus would start its 4 week tour in Northern Ireland, undertaking two event days in Belfast before returning to the mainland, where it will visit various locations promoting the University and attracting students to sign-up for various courses on offer